Circulation figures date from 21.10.2013 via alexa.com.
In the table below are estimates of websites’
UK and global popularity over a number of months; the lower the number, the
better the rank.
I aim to track the WINOL.CO.UK rank towards the end
of each month.
WEBSITE NAME
|
GLOBAL RANK
|
UK RANK
|
WINOL.CO.UK
|
1,294,102
|
36,672
|
ALUXURYTRAVELBLOG.COM
|
32,798
|
37,836 (US)
|
THEBRITISHTRAVELER.COM
|
2,361,295
|
-
|
ENGLISH-HERITAGE.ORG.UK
|
47,596
|
2,562
|
GROUPTRAVELWORLD.COM
|
3,778,495
|
-
|
NEWMOTORING.COM
|
446,849
|
11,512
|
VISITWINCHESTER.CO.UK
|
915,178
|
61,432
|
The table shows that competitor ALUXURYTRAVELBLOG.COM receives more hits globally, most likely due to its round-the-world content, which I hope to include more of in the ADVENTURE MAGAZINE over the coming months.
In the UK however, ENGLISH-HERITAGE.ORG.UK
thrashes the league table with a whopping 2,562 popularity
ranking. This could be due to the fact they manage many tourist sites around the
Hampshire area, with the website containing information regarding their opening times, their location, etc.
An upcoming feature mentioning
some of their most historical locations will be available in the ADVENTURE
MAGAZINE over the coming weeks and I hope by making the most of social media (through
twitter interaction and tagging, for example), it will invite more traffic to
the site.
Similarly, if we compare the
ADVENTURE MAGAZINE to some of its sister publications (below), we can quite
clearly see that it has outranked them in page views. It also appears to take
the lead from the main news site WINOL.CO.UK, overtaking it by approximately
500 views.
I think this has been down to the
competition launched a couple weeks back through the @AdventureWINOL
Twitter page, which I believe has succeeded in drawing a lot of traffic to the
site. I would like to include one of these at least once a month.
Circulations figures date from 1st September 2013 to 21st October 2013 via
Fasthosts/Matrixstats.
WEBSITE
NAME
|
NO. OF
PAGEVIEWS
|
WINOL.CO.UK
|
7015
|
WINOL TRAVEL AND
ADVENTURE
|
7650
|
ABSOLUTE:LY (FASHION)
|
6219
|
NEW WINCHESTER REVIEW
|
5066
|
THE VOLT (MUSIC)
|
4448
|
I hope to maintain this level of
popularity throughout the semester.
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